70 years ago, on 23 April 1946, Piaggio e C. S.p.A. filed for a patent for a “motorcycle of a rational complexity of organs and elements combined with a frame with mudguards and a casing covering the whole mechanical part.” Hence, the Vespa was born.
In Italian, the word Vespa means wasp. Many think the name refers to the sound it makes, but actually the scooter’s name is derived from the vehicle’s body shape: the thicker rear part connected to the front part by a narrow waist.
The Vespa was born of need. After the WWII, Italy’s economy was crippled and the state of the roads was disastrous. Enrico Piaggio, the son of Piaggio’s founder, decided that since the company was no longer building aircraft, he would leave the aeronautical field and address Italy’s urgent need for a modern and affordable mode of transportation for the masses.
From their inception, Vespa scooters have been known for their painted, pressed steel unibody which combines a complete cowling for the engine (enclosing the engine mechanism and concealing dirt or grease), a flat floorboard (providing foot protection), and a prominent front fairing (providing wind protection) into a structural unit.
Perhaps the most known Vespa ride was that taken by Gregory Peck and Audrey Hepburn around Rome in the 1952 film Roman Holiday.
There have been many different versions of the Vespa and today, several series are in production.
According to Vespa.com,
The first sales of Vespa were managed through a small dealer network and the price of the standard model was 55,000 lire, [a bit over $200] while the deluxe version was sold for 66,000 lire.
Here’s a brief walk through some of Vespa’s history. Photos from Vespa.com.
And today’s anniversary models…
If it weren’t quite so hilly in Cortona, we’d have bought one already. So tempting. Which is your favorite???
Ciao,
Judy